In short: Benchmarking is the structured comparison of performance and practices with other units or organizations to identify gaps and adopt better ways of working.
What are the types of benchmarking?
- Internal: between sites or teams
- Competitive: against direct competitors
- Functional: against leaders in a similar function
- Generic: learning from any sector
How do you run a benchmarking study?
- Select what to benchmark.
- Define measures and collect your data.
- Identify partners.
- Compare and analyse gaps.
- Adapt and implement practices.
Key takeaways
- Benchmark practices, not just numbers.
- Choose comparable measures.
- Adapt, do not copy blindly.
Frequently asked questions
Is benchmarking the same as copying?
No. It involves understanding why practices work and adapting them.
Where can I find benchmarking partners?
Industry associations, networks and excellence programmes.
How does GOEM support benchmarking?
GOEM compares organizational practices and results against recognised excellence principles.